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Marketing a new business can seem like a daunting task. How do you get the word out there without breaking the bank? Luckily, there are a number of low-cost marketing strategies that can help you get started.
First, take advantage of social media. Create accounts on popular platforms like Facebook and Twitter, and start sharing your content. If you have a blog or website, be sure to include social sharing buttons so that your readers can share your content with their networks. You can also reach out to influencers in your industry and see if they're interested in promoting your brand.
Another great way to market your business is through email marketing. Start building a list of potential customers and send them periodic updates about your products or services. You can also offer discounts or run contests to encourage people to sign up for your email list.
By using these strategies, you can get the word out about your new business without spending a lot of money.