Planning an Exhibition

Large companies have their own marketing staff to design the basic format of their display booths. The exhibition staff puts a great deal of thought...


PR for Small Businesses

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Finding Answers at Home Remodeling Exhibitions

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Where to Advertise?

There are a number of options for small businesses when it comes to advertising. You can advertise in print, online, on television or radio, or...


Choosing Marketing Instead of Advertising

Businesses always have to watch their spending because their goal is to make a profit. Small businesses often suffer from cash flow problems. Their budgets...

Marketing a new business can seem like a daunting task. How do you get the word out there without breaking the bank? Luckily, there are a number of low-cost marketing strategies that can help you get started.

First, take advantage of social media. Create accounts on popular platforms like Facebook and Twitter, and start sharing your content. If you have a blog or website, be sure to include social sharing buttons so that your readers can share your content with their networks. You can also reach out to influencers in your industry and see if they're interested in promoting your brand.

Another great way to market your business is through email marketing. Start building a list of potential customers and send them periodic updates about your products or services. You can also offer discounts or run contests to encourage people to sign up for your email list.

By using these strategies, you can get the word out about your new business without spending a lot of money.